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‘On YouTube, we can reach 2.5bn people at once’: Oscars head Bill Kramer on TV, AI and 4am starts

The Academy CEO on his decidedly non-Hollywood beginnings, bonding with Robert Redford – and a formative watch of All That Jazz It’s a boiling day in downtown Los Angeles; crowds are milling about outside the Dolby theatre where Sunday’s Academy Awards ceremony is to be held, selfie-ing the giant Oscar statuettes. And
✦ Editorial Summary

Academy CEO Bill Kramer discusses the reach and potential of YouTube, stating it can connect with 2.5 billion people simultaneously. Kramer's background is unorthodox for a Hollywood executive, having started in non-traditional roles. He cites a formative experience watching the film All That Jazz as an influence.

Guardian Culture·theguardian.com·Mar 12, 2026·1 min read· pts
Read original at theguardian.comMore Entertainment
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